How to choose a fragrance w

1. Shop in the morning

Start your search early. “Not only will your senses be more alert, the air in stores won’t be as heady,” says perfumer Roja Dove. The accumulated body odour of the day’s shopping scrums can curdle even the strongest scent.

2. Skin up

Don’t just spray and sniff. Sampling is essential. Your unique body chemistry affects the way a fragrance smells and behaves (it lasts longer on oilier skins, for example). Never assume a scent that smells great on someone else will suit you just as well. Especially if you’re dating them. Read More »»